Scheduled posts are a great way to promote your website and drive more traffic to it. However, learning how to schedule a post on Facebook can be a little tricky. It can be hard to know how to implement it at the right time and to the right audience with so many options and settings.
This tips blog will walk you through the steps of getting started with scheduling posts on different devices and why you should use this advanced Facebook feature for your business.
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Why Should You Schedule A Post On Facebook?
Scheduling posts for your business can be very beneficial in various ways. Most of those users are constantly online checking out updates from their friends, brands, and businesses that they choose to follow.
Besides helping you not to forget any updates, there are three main benefits that this feature can help your business:
- Saving time: there’s no need to worry about what you’re going to update each day; you can spend your valuable time working on other areas instead of spending an amount of time posting individual updates.
- Extending your reach: have more control over what appears on your business’s page, which helps connect and engage with more people.
- Creating strategy: see how many of your status updates get published versus how many get opened, give you insight into which content works best for your audience, and keep everything matching your brand’s voice across all social accounts.
A lot of Pages use Facebook’s post scheduling feature. If you have just purchased a Facebook page for sale then you should check to see if the posting schedule is empty. Because of course, you don’t want the page you manage one day to publish an article you don’t even know from where.
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How To Schedule A Post On Facebook Page Using Desktop?
Step 1: Log in to Facebook
Enter your user name and password to log in to your account if you’re not in a signed-in status. There’s a thing you need to note, that the scheduled posts feature only available for page accounts, not personal accounts.
If you’ve already had your page, you need to click on the “Pages” option in the menu on the left.
If you’ve not created one, you can begin from the start with the “Create New Page” option after choosing “Pages”.
Step 3: Choose your page
A list of pages you manage will appear on this step; choose a specific page you want to do the process.
Step 4: Select Publishing tools
Scroll down to the bottom of the left menu click on the “Publishing Tools” option.
Step 5: Choose “Create post” and start writing
Click on the button “Create Post”. It will appear as a dialog box for you to enter text. Write the article you need to publish and edit until you feel satisfied. Here, you can insert images, emojis, tags, and more!
Step 6: Click the down arrow next to the “Publish”
You can see a down arrow beside the “Publish” blue button, click on the arrow, and it will appear two options for you to choose from.
Step 7: Select “Schedule post” and choose your preferred date
Choose “Schedule Post” and enter your desired date and time, as early as 20 minutes later and 75 days later at the latest.
Step 8: Click Save
After you’ve finished all the steps above, you can select the “Save” button. Your updates are now ready to be posted on your page’s feed at the decided date and time.
How To Schedule A Post On Facebook Page Using Phone
Step 1: Set up Facebook Business Suite app
Search “Facebook Business Suite” on Google Play or App Store and download the application.
Or you can download it here:
- iPhone/Ipad: https://apps.apple.com/us/app/facebook-pages-manager/id514643583
- Android: https://play.google.com/store/apps/details?id=com.facebook.pages.app
Step 2: Open the app and choose your page
The app will automatically open the “Pages”, so you just need to choose the page you want to proceed.
Step 3: Tap Publish
Click on the “Publish” button below the page’s name, a text box will appear to create your content.
Step 4: Write your post
Type the content you want to publish. You can also add photos, tags, and other features in this step.
Step 5: Tap Next
Click the “Next” button on the top and see a preview of your update.
Step 6: Choose “Schedule” for later and choose your date
There are two options available: “Publish now” and “Schedule for later”. Choose “Schedule for later” and set the desired date and time.
Step 7: Select Schedule to save your settings
After all the steps, you need to save your settings by choosing “Schedule”. Your update is now ready to be published on time!
How To Schedule A Post On Facebook Group
Step 1: After signing in to your account, choose “Groups” on the left menu.
Step 2: Choose the group you want to conduct the process.
Step 3: Enter the content you want to publish and customize it with pictures, videos, or anything you want with the “Add to your post” section.
Step 4: Once you finish everything, choose the Calendar icon next to the “Post” button to set your desired date and time.
On phone or tablet
Step 1: Open the Facebook app on your phone and click on the “Menu” icon.
Step 2: Select “Groups”.
Step 3: Select “Your Groups” and choose the one you want.
Step 4: In the “Write something” text box, you can create your content here with text, pictures, videos, and more.
Step 5: Once you’ve done, tap “Schedule” below your user name and set the date and time.
Step 6: Select “Save” and then tap “Post”. Your update will appear at the exact time you’ve set.
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Tips On How To Schedule A Post On Facebook
Analyze the most suitable post time
When coming up with a Facebook posting strategy, you’re trying to engage users and get them to interact with your page. A good time to do this is during the hours when they are more likely to respond, not when you are at the office.
See what times work best for your specific audience by scheduling test posts and measuring how much engagement it generates. Use that as your go-to spot for publishing because that’s when it will be most effective.
Keep posting consistently
Build your page presence by posting regularly and aligning with your content goals and is best suited to you and your team.
The amount of Facebook posts you curate depends on your social media audience following, as well as the human reach of your content’s niche.
A small organization would update once or twice a day, whereas an e-commerce company might create five or ten posts a day and still get good engagement!
Not schedule everything
It’s not always effective to use this feature in advance, typically Facebook check-ins, events, or photo albums – things get higher engagement if you upload them in real-time.
Perform content curation
Since you save a lot of time due to scheduling, take as much time as you need in considering the best method of creating content that fulfills your brand image and stays consistent with your brand voice.
Keep track of scheduled posts regularly
Scheduled posts help you keep in touch with your followers. Always keep an eye on the process to know what’s trending with your audience members and how to engage better with them.
In the end, it is really simple to conduct the process. All you need to do is follow the detailed instructions we’ve provided.
We hope this article helped you figure out how to schedule a post on Facebook. If you have any questions or concerns about this process, please comment below or contact us anytime!