blankMarch 11 2023

Author: MIDMAN

Instagram

The best time to post on Instagram is very important for users. If you have an Instagram account and want to share your stories with people on social media. But you do not know the best Instagram times to post to reach more audiences. Do not worry, this blog will guide you to the best hour to post on Instagram in a detailed way. Read it now!

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1. When is the best time to post on Instagram? 

No person can be sure of a single standard time period for posting on Instagram or social media in general. But it’s a fact that the post times are based on what most Instagram users have in common. And they provide standards for the best time to post on Instagram. So, our best Instagram time to post is very subjective, it is different for each account and the point of view of your post.

The best time to post on Instagram
Is there a best time to post on Instagram?

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2. When is the best time to post on Instagram each day?

You may find that Instagram’s best time to post is the time when your audience is most active. However, that is not the only factor affecting the level of engagement, but also depends on other things, according to 35M global Instagram posts, as follows:

2.1 Best time to post on Instagram

When showing something to social media, you must know the best time to post on Instagram today. Because at that time, your post will attract the audience’s attention. Here are the details about this issue for readers’ reference.

Day Best time to post on Instagram
Monday 6 AM, 11 AM, 12 PM, 1 PM
Tuesday 4 AM, 8 AM, 9 AM
Wednesday 7 AM, 8 AM, 9 AM, 10 AM, 11 AM
Thursday 7 AM, 8 AM, 11 AM, 12 PM, 1 PM
Friday 1 PM, 2 PM, 3 PM, 4 PM
Saturday 9 AM, 10 AM, 7 PM
Sunday 7 AM, 6 PM, 7 PM, 8 PM
best time to post instagram
Best time to post an Instagram

2.2 The worst time to post on Instagram

According to a survey of Instagram users, it can be concluded that the worst time to post on the platform would be in the early hours of the morning (1 am to 5 am). However, also some studies have found good results from posts between 1 am and 4 am.

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2.3 Best time to post on Instagram by location

The best time to post on Instagram by location is one of the deciding factors for the success of a post. You should consider this when choosing the best time to post on ig. Here are the best times to post in local times across different time zones, as follows:

  • US and Canada (Western): 12 AM-6 AM.
  • US and Canada (Central): 6 AM-8 AM.
  • US and Canada (Eastern): 4 AM-9 AM.
  • South America: 4 AM.
  • UK: 4 AM-6 AM.
  • Europe (Western): 6 PM-8 PM.
  • Europe (Eastern): 5 AM-7 AM.
  • Africa: 6 AM.
  • South Asia and Middle East: 3 AM.
  • East Asia and Southeast Asia: 11 PM-4 AM.
  • Australasia: 11 PM – 2 AM.
The best time to post on Instagram
The best time to post on Instagram by Location

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3. Elements determining your best time to post on Instagram

While time itself is subjective, elements determining your best time to post on Instagram such as Timeliness or Relevance of your posts are very important. To better understand this, you can refer to the content below.

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3.1 Timeliness

Timeless consideration is essential when doing social media activities. Users can post just before peak activity times so that your followers get maximum traction on your posts. Instagram’s built-in insights will help you identify when most of your audience is most active. For most of your posts, you can start by using that information to get great interest from your audience.

The best time to post on Instagram
Timeliness

3.2 Relevance of your content’s post

The next key is the relevance of your articles. Now, this does not just mean whether the content you’re posting is relevant to your audience. It implies whether the content you are posting is relevant to your audience at the time of day you post it. Then you can change some details in your post to get the best effect, attracting more attention.

Best time to post on Instagram
Relevance of your content’s post

3.3 Your audience’s age group and lifestyle

Under the continuous development of digital technology. Social networking platforms are also always improving their functions. Instagram Insights shows you the general age group of your followers. But the data is not too specific and users do not have information about their lifestyle choices. These factors are important because they determine people’s social media behavior.

The best time to post on Instagram
Your audience’s age group and lifestyle

3.4 Days of the week

You may find that Instagram also provides a chart for your followers’ activity on weekdays. There comes a time when many of your audience are online or not. And this is related to the type of content you are posting. It will help determine the best time to post on Instagram. This special thing about social networks is that helps people to use the best features.

The best time to post on Instagram
Days of the week

3.5 Choosing the goal of your post

The purpose of your posting is to engage with your fans or to reach a wider audience and gain more followers. Through all of these factors, you can see that the best time to post on Instagram is not only for every account, but also depends on its relevance, your following, and your post goals. So it would be best if you had a clear goal when deciding to publish an article on Instagram.

Best time to post on Instagram today
Choosing the goal of your post

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4. The best time to post Reels on Instagram

Instagram Reels are now becoming an important part of both brand’s and influencers’ content strategies. This will increase your account visibility and help you get more engagement. Your Instagram account can only gain user interest after combining it with its perfect posting time. If you do this well, you will gradually have more followers.

The best time to post on Instagram
The best time to post Reels on Instagram

5. The best time to post Videos on Instagram

The best times to post Videos on Instagram is very important for people. Short videos can be uploaded on Instagram, but some still feel it is more time-consuming than images. The fact is that videos are viewed more when people are on breaks from work, on their lunch breaks, or after people have left work. They are perfect times to upload fresh videos on Instagram.

The best time to post on Instagram
The best time to post Videos on Instagram

6. The best time to post Instagram story

Instagram stories get two to three times more engagement than usual posts. You will create relevant content if you know about your audience’s social media habits. This helps your posts get the highest possible engagement for your stories. Hours before work, lunch breaks, and late afternoons are the best to post on Instagram stories, which get you the most views.

best instagram times to post
The best time to post on Instagram story

7. The best time to go live on Instagram

Going live on Instagram is the best way to build a strong relationship with your fan. According to deep research, the best time to go live on Instagram is Monday to Friday at 12 PM or from 7 PM to 9 PM. It’s a nice time when most people are on their lunch break, after work. because people tend to relax by watching live on Instagram.

The best time to post Videos on Instagram
The best time to go live on Instagram

8. How to make the best time to post on Instagram

How to Capitalize on Your Best Time to Post on Instagram is something many users still do not do well. You should see the important things below and keep them in mind. Then you can do better when you post on Instagram.

8.1 Scheduling your posts

Scheduling your posts to be aligned with our global best times to post data is your best way to increase your posts’ engagement and reach. If your post gets a lot of likes, comments, and saves, your blog will automatically get higher on the user feed. So you should pay attention to this to have a perfect article when posting on Instagram.

The best time to go live on Instagram
Scheduling your posts

8.2 Organize your posting strategy

When you know your best hour to post on IG, you can organize your posting strategy with them in mind. You want to show that content to your community. However, you can save your most important posts for another day. You should save your biggest messages for the top engagement slots. If you take advantage of this, you will be more successful using Instagram.

Best time to post on Instagram
Organize your posting strategy

8.3 Instagram Reels and feed videos

Do not forget Instagram Stories and Videos as you publish all your content to tap into peak activity areas for the best chance of success. The only minor exception to this rule is Instagram Stories, which are less time-bound. However, it’s still helpful to post them when your audience is active and engaged. So you need to pay more attention to this issue.

The best time to post on Instagram
Instagram Reels and feed videos

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The best time to post on Instagram is very important to Instagram users. Mid Man hopes everyone can know the best time to post on Instagram today through this article. Head over to the other posts on the website. You will have more useful knowledge about Instagram and social networks in general. Thanks for following today’s blog!

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